Avik Choudhuri

8 Principles of Customer Experience

Given CX is defined as the impression customers have of a brand based on every aspect of their...

The internet age has now created the ability for businesses to take the personal touch to the...

Amid that rush, however, it is essential that leaders take a moment to remind themselves of one...

That much is evident by the fact almost half of contact centre now use RPA, while a Deloitte...

Amid the rush to automate, countless businesses in the infancy of their RPA journey are no doubt...

Befitting an emerging technology though, newcomers to automation will likely find their heads...

That’s right – it’s not as simple as just signing up. Further choices need to be made, one of...

Fortunately, the unconverted are few and far between. As highlighted in a 2020 global survey by...

Once the stuff of fantasy, RPA sees software robots complete repetitive and time-consuming...

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